CELH Options

Bought the $31 call on Celsius that expires 10/18.

According to Schwab:

Some unusual call activity (nearly 5:1 calls over puts) is being seen in Celsius Holdings Inc. (CELH + $3.61 to $34.12) as option traders primarily target the October 11th 35.00 call. Volume on this contract is 27,808 versus open interest of 1,517, so we know that the activity primarily represents fresh positioning. The bulk of the transactions consisted of various-sized blocks that were being bought at various times for between $0.55-0.90 each, which suggests bullish intent. CELH short interest stood at 11.79% of the tradable float as of September 30th so perhaps some short covering is contributing to the stocks +11% pop today.

I got crushed on this one. Sold out on Friday with a $40 loss.

I took essentially the exact same trade, for the same reasoning (and the exact same loss lol).

The inflow of bullish options was incredibly high; I'm still interested in seeing where things go with $CELH. Not that I have a tinfoil hat or anything, but the price action over the last few weeks has been incredibly odd. I'll be watching their earnings (Nov 6th) closely; I really like the company and their products, but they have some stiff competition.

Are you planning on taking any more trades for CELH around earnings? IV is a bit high to buy options, but I may pick up a few shares.

Welcome to the forum crr!

I've still been trading it weekly. Last week I bought the $30 10/25 call, and sold the $31.50 put and won on both.

I own 100 shares, so looking at selling a call against it.

This morning I was looking at buying the Nov 1 $30 call, and selling the Nov 1 $34 call against it. I also might sell another $31 put. It seemed to bounce hard off the $30.50 level, so maybe that's good support?

Let me know what you think!

Thank you!

After looking into CELH a bit more today, I'm starting to anticipate one more drop in price around the Q3 earnings release. Mainly because the PepsiCo news did lower their forecast. If I can wait until then and grab 100 shares at a big(ger) discount, that would be great.

I'm still thinking on it, but might sell cash-secured puts around $28-$29 strike. That would give me a good cost basis, if assigned. And I do see them getting back up to $50+ in 2025 (assuming no majorly bad news, like PepsiCo).

I do agree with you that ~$30.50 is providing strong support. If it doesn't break that, I'd be happy collecting premiums up to earnings, and (hopefully) just buying in sub-$35. That's still a good price long-term IMO. I could be wrong, though, and we see a bullish response on earnings.

I will be monitoring $CELH closely over the next week or so, and will update here if I take a position!

Nice wins on the contracts last week, BTW!

Well, it didn't work out this week buying the $30 call, selling the $34 call against it. I went ahead and closed the position out this morning when the stock traded near $31. I did sell another $34 call ($21) against the 100 shares I own, so that help offset the loss some. Looking forward to earnings next week!

This is an interesting development:

Celsius Holdings Boosts Innovation and Production Capabilities with Strategic Acquisition of Big Beverages Contract Manufacturing​

Celsius Holdings Boosts Innovation and Production Capabilities with Strategic Acquisition of Big Beverages Contract Manufacturing

Celsius Holdings is boosting its innovation and production capabilities with the acquisition of Big Beverages Contract Manufacturing.

www.businesswire.com

Here’s a quick update on my recent trades:

• On Nov 4, I sold the Nov 08 ’24 $35.5 option for $0.72 against my 100 shares (original cost basis: $34).
• After the stock dropped post-earnings, I bought back that option yesterday at $0.6,6 then sold the Nov 15 ’24 $33.5 option for $0.51.